Introduction and overview

We have written this data protection declaration (version 28.11.2022-112343161) in order to provide you with information in accordance with the requirements ofGeneral Data Protection Regulation (EU) 2016/679and applicable national laws to explain which personal data (data for short) we as the responsible party – and the processors commissioned by us (e.g. providers) – process, will process in the future and what legal options you have. The terms used are to be understood as gender-neutral.
In a nutshell:We inform you comprehensively about data that we process about you.

Privacy statements usually sound very technical and use legal jargon. This data protection declaration, on the other hand, is intended to describe the most important things as simply and transparently as possible. As far as transparency is conducive, technical terms are explained in a reader-friendly way, links to further information are provided and graphics are used. We are thus informing you in clear and simple language that we only process personal data in the course of our business activities if there is a corresponding legal basis. This is certainly not possible if you make the most concise, unclear and legal-technical statements possible, as they are often standard on the Internet when it comes to data protection. I hope, You will find the following explanations interesting and informative and there may be some information that you did not know. If you still have questions, we would like to ask you to contact the responsible person named below or in the imprint, the existing one Follow links and see more information on third-party sites. Our contact details can of course also be found in the imprint.

scope of application

This data protection declaration applies to all personal data processed by us in the company and to all personal data that companies commissioned by us (processors) process. By personal data we mean information within the meaning of Art. 4 No. 1 GDPR such as a person’s name, e-mail address and postal address. The processing of personal data ensures that we can offer and bill our services and products, whether online or offline. The scope of this privacy policy includes:

• all online presences (websites, online shops) that we operate
• Social media appearances and email communication
• mobile apps for smartphones and other devices

In a nutshell:The data protection declaration applies to all areas in which personal data is processed in a structured manner in the company via the channels mentioned. If we enter into legal relationships with you outside of these channels, we will inform you separately if necessary.

legal bases

In the following data protection declaration we provide you with transparent information on the legal principles and regulations, i.e. the legal bases of the General Data Protection Regulation, which enable us to process personal data. As far as EU law is concerned, we refer to REGULATION (EU) 2016 /679 OF THE EUROPEAN PARLIAMENT AND THE COUNCIL of April 27, 2016. You can of course access this General Data Protection Regulation of the EU online on EUR-Lex, the gateway to EU law, athttps://eur-lex.europa.eu/legal-content/DE/ALL/?uri=celex%3A32016R0679read.

We only process your data if at least one of the following conditions applies:

1. consent(Article 6 paragraph 1 lit. a GDPR): You have given us your consent to process data for a specific purpose. An example would be storing the data you entered on a contact form.
2. contract(Article 6 paragraph 1 lit. b GDPR): In order to fulfill a contract or pre-contractual obligations with you, we process your data. For example, if we conclude a sales contract with you, we need personal information in advance.
3. Legal Obligation(Article 6 paragraph 1 lit. c GDPR): If we are subject to a legal obligation, we process your data. For example, we are required by law to keep invoices for accounting purposes. These usually contain personal data.
4. Legitimate Interests(Article 6 paragraph 1 lit. f GDPR): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data. For example, we need to process certain data in order to be able to operate our website securely and economically. This processing is therefore a legitimate interest.

Other conditions such as the perception of recordings in the public interest and the exercise of public authority as well as the protection of vital interests do not usually apply to us. If such a legal basis should be relevant, it will be shown in the appropriate place.

In addition to the EU regulation, national laws also apply:

• In Austria, this is the federal law for the protection of natural persons when processing personal data (data protection law), DSG for short.
• In Germany, the Federal Data Protection Act, BDSG for short, applies.

If other regional or national laws apply, we will inform you about them in the following sections.

Contact details of the person responsible

If you have any questions about data protection or the processing of personal data, you will find the contact details of the responsible person or office below:

Black Pixel 3D Modellierung & Visualisierung e.U.
Rathausplatz 1-8
A-8580 Köflach
Austria

E-mail: hello@blackpixel.at
Phone: +43 664 54 800 27

storage duration

The fact that we only store personal data for as long as is absolutely necessary for the provision of our services and products is a general criterion for us. This means that we delete personal data as soon as the reason for the data processing no longer exists. In some cases, we are legally obliged to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.

If you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as quickly as possible and provided there is no obligation to store it.

We will inform you below about the specific duration of the respective data processing, provided that we have further information on this.

Rights under the General Data Protection Regulation

In accordance with Articles 13 and 14 GDPR, we inform you about the following rights to which you are entitled so that data is processed fairly and transparently:

• According to Article 15 GDPR, you have a right to information as to whether we are processing your data. If this is the case, you have the right to receive a copy of the data and to be informed of the following information:
  • for what purpose we carry out the processing;
  • the categories, i.e. the types of data that are processed;
  • who receives this data and if the data is transferred to third countries, how security can be guaranteed;
  • how long the data is stored;
  • the existence of the right to rectification, erasure or restriction of processing and the right to object to processing;
  • that you can complain to a supervisory authority (links to these authorities can be found below);
  • the origin of the data if we did not collect it from you;
  • whether profiling is carried out, i.e. whether data is automatically evaluated in order to create a personal profile for you.
• According to Article 16 GDPR, you have the right to have the data corrected, which means that we have to correct data if you find any errors.
• According to Article 17 GDPR, you have the right to erasure (“right to be forgotten”), which specifically means that you can request the erasure of your data.
• According to Article 18 GDPR, you have the right to restriction of processing, which means that we may only store the data but not use it further.
• According to Article 20 GDPR, you have the right to data portability, which means that we can provide you with your data in a common format upon request.
• According to Article 21 GDPR, you have a right of objection, which, after enforcement, will result in a change in processing.
  • If the processing of your data is based on Article 6 Paragraph 1 Letter e (public interest, exercise of official authority) or Article 6 Paragraph 1 Letter f (legitimate interest), you can object to the processing. We will then check as quickly as possible whether we can legally comply with this objection.
  • If data is used to operate direct advertising, you can object to this type of data processing at any time. We may no longer use your data for direct marketing after this.
  • If data is used to operate profiling, you can object to this type of data processing at any time. We may no longer use your data for profiling after this.
• According to Article 22 GDPR, you may have the right not to be subject to a decision based solely on automated processing (e.g. profiling).
• According to Article 77 GDPR, you have the right to lodge a complaint. This means that you can complain to the data protection authority at any time if you believe that the processing of personal data violates the GDPR.

In a nutshell:You have rights – do not hesitate to contact the responsible person listed above!

If you believe that the processing of your data violates data protection law or your data protection rights have been violated in any other way, you can complain to the supervisory authority. This is the data protection authority for Austria, whose website you can find athttps://www.dsb.gv.at/Find. In Germany there is a data protection officer for each federal state. For more information you can contact theFederal Commissioner for Data Protection and Freedom of Information (BfDI)turn around. The following local data protection authority is responsible for our company:

Austria Data Protection Authority

leader:Mag. Dr. Andrea Jelinek Address: Barichgasse 40-42, 1030 Vienna Telephone number: +43 1 52 152-0 E-mail address:dsb@dsb.gv.atsite:https://www.dsb.gv.at/

security of data processing

In order to protect personal data, we have implemented both technical and organizational measures. Where possible, we encrypt or pseudonymise personal data. In this way, we make it as difficult as possible for third parties to infer personal information from our data.

Art. 25 GDPR speaks here of “data protection through technology design and through data protection-friendly default settings” and means that one always thinks of security and corresponding security both with software (e.g. forms) and hardware (e.g. access to the server room). measures. If necessary, we will go into specific measures below.

TLS encryption with https

TLS, encryption and https all sound very technical and they are. We use HTTPS (Hypertext Transfer Protocol Secure stands for “secure hypertext transfer protocol”) to transmit data securely on the Internet. This means that the complete transmission of all data from your browser to our web server is secured – nobody can “eavesdrop”. .

We have thus introduced an additional security layer and comply with data protection by design (Article 25 paragraph 1 GDPR). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data. You can recognize the use of this data transmission protection by the small lock symboltop left in the browser, to the left of the internet address (e.g. examplepage.de) and using the https scheme (instead of http) as part of our internet address. If you want to know more about encryption, we recommend a Google search for “hypertext Transfer Protocol Secure wiki” for good links to further information.

communication

communication summary 👥Affected: Anyone who communicates with us by phone, email or online form 📓Processed data: e.g. B. Telephone number, name, e-mail address, entered form data. More details can be found under the type of contact used 🤝Purpose: Handling of communication with customers, business partners, etc. 📅Duration of storage: Duration of the business case and the legal regulations ⚖️Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter b GDPR (contract), Article 6 paragraph 1 letter f GDPR (legitimate interests)

If you contact us and communicate by telephone, e-mail or online form, personal data may be processed.

The data will be processed for the handling and processing of your question and the related business transaction. The data is stored for as long as the law requires.

Affected people

All those who seek contact with us via the communication channels provided by us are affected by the processes mentioned.

phone

If you call us, the call data will be stored pseudonymously on the respective end device and with the telecommunications provider used. In addition, data such as name and telephone number can then be sent by e-mail and saved to answer enquiries. The data will be deleted as soon as the business case has ended and legal requirements permit.

e-mail

If you communicate with us by e-mail, data may be stored on the respective end device (computer, laptop, smartphone,…) and data is stored on the e-mail server. The data will be deleted as soon as the business case has ended and legal requirements permit.

online forms

If you communicate with us using an online form, data will be stored on our web server and, if necessary, forwarded to an e-mail address from us. The data will be deleted as soon as the business case has ended and legal requirements permit.

legal bases

The processing of the data is based on the following legal bases:

• Article 6 paragraph 1 lit.
• Article 6(1)(b) GDPR (contract): There is a need to fulfill a contract with you or a processor, e.g. B. the telephone provider or we need the data for pre-contractual activities, such. B. the preparation of an offer, process;
• Article 6 paragraph 1 lit. f GDPR (legitimate interests): We want to conduct customer inquiries and business communication in a professional framework. These are certain technical facilities such. E-mail programs, exchange servers and mobile phone operators are necessary in order to be able to communicate efficiently.

cookies

Cookies summary 👥Affected: Visitors to the website 🤝Purpose: depending on the cookie in question. More details can be found below or from the manufacturer of the software that sets the cookie. 📓Processed data: Depending on the cookie used. More details can be found below or from the manufacturer of the software that sets the cookie. 📅Duration of storage: depending on the respective cookie, can vary from hours to years ⚖️Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter f GDPR (legitimate interests)

What are cookies?

Our website uses HTTP cookies to store user-specific data. Below we explain what cookies are and why they are used so that you can better understand the following privacy policy.

Whenever you surf the Internet, you use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are other cookies for other areas of application. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically stored in the cookie folder, which is basically the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data from you, such as language or personal page settings. When you visit our site again, your browser transmits the “user-related” information back to our site. Thanks to cookies, our website knows who you are and offers you the settings you are used to. In some browsers each cookie has its own file, in others such as Firefox all cookies are stored in a single file.

The graphic below shows a possible interaction between a web browser such as B. Chrome and the web server. The web browser requests a website and receives a cookie from the server, which the browser uses again as soon as another page is requested.

There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, since each cookie stores different data. The expiry time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other “pests”. Cookies also cannot access information on your PC.

For example, cookie data can look like this:

Surname:_ga
Value:GA1.2.1326744211.152112343161-9
Purpose of use:Differentiation of website visitors
Expiry Date:after 2 years

A browser should be able to support these minimum sizes:

• At least 4096 bytes per cookie
• At least 50 cookies per domain
• At least 3000 cookies in total

What types of cookies are there?

The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the data protection declaration. At this point we would like to briefly discuss the different types of HTTP cookies.

There are 4 types of cookies:

Essential cookies

These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed if a user puts a product in the shopping cart, then continues surfing on other pages and only goes to the checkout later. These cookies do not delete the shopping cart, even if the user closes their browser window.

Functional cookies

These cookies collect information about user behavior and whether the user receives any error messages. In addition, these cookies are also used to measure the loading time and behavior of the website in different browsers.

Targeting cookies

These cookies ensure a better user experience. For example, entered locations, font sizes or form data are saved.

advertising cookies

These cookies are also called targeting cookies. They are used to provide the user with individually tailored advertising. This can be very useful, but also very annoying.

Usually, when you visit a website for the first time, you will be asked which of these types of cookies you would like to allow. And of course this decision is also stored in a cookie.

If you want to know more about cookies and don’t shy away from technical documentation, we recommendhttps://datatracker.ietf.org/doc/html/rfc6265, the Internet Engineering Task Force (IETF) Request for Comments called “HTTP State Management Mechanism”.

Purpose of processing via cookies

The purpose ultimately depends on the respective cookie. More details can be found below or from the manufacturer of the software that sets the cookie.

Which data are processed?

Cookies are little helpers for many different tasks. Unfortunately, it is not possible to generalize which data is stored in cookies, but we will inform you about the processed or stored data in the following data protection declaration.

Storage duration of cookies

The storage period depends on the respective cookie and is specified below. Some cookies are deleted after less than an hour, others can remain stored on a computer for several years.

You can also influence the storage period yourself. You can manually delete all cookies at any time via your browser (see also “Right of objection” below). Furthermore, cookies that are based on consent will be deleted at the latest after you withdraw your consent, whereby the legality of storage remains unaffected until then.

Right to object – how can I delete cookies?

You decide for yourself how and whether you want to use cookies. Regardless of which service or website the cookies come from, you always have the option of deleting or deactivating cookies or only partially allowing them. For example, you can block third-party cookies but allow all other cookies.

If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing Cookies and Website Data with Safari

Firefox: Clear cookies to remove data websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Deleting and managing cookies

If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow the cookie or not. The procedure differs depending on the browser. It is best to look for the instructions in Google with the search term “Delete cookies Chrome” or “Deactivate cookies Chrome” in the case of a Chrome browser.

legal basis

The so-called “Cookie Guidelines” have been in place since 2009. It states that the storage of cookies requires your consent (Article 6 (1) (a) GDPR). Within the EU countries, however, there are still very different reactions to these directives. In Austria, however, this directive was implemented in Section 96 (3) of the Telecommunications Act (TKG). In Germany, the cookie guidelines have not been implemented as national law. Instead, this guideline was largely implemented in Section 15 (3) of the Telemedia Act (TMG).

For cookies that are absolutely necessary, even if no consent has been given, there are legitimate interests (Article 6 Para. 1 lit. f GDPR), which in most cases are of an economic nature. We want to provide visitors to our website with a pleasant user experience and certain cookies are often strictly necessary for this.

If cookies that are not absolutely necessary are used, this will only happen with your consent. In this respect, the legal basis is Article 6 (1) (a) GDPR.

In the following sections you will be informed in more detail about the use of cookies if the software used uses cookies.

Social Media Introduction

Social Media Privacy Policy Summary 👥Affected: Visitors to the website 🤝Purpose: Presentation and optimization of our service, contact with visitors, interested parties, etc., advertising 📓Processed data: Data such as telephone numbers, e-mail addresses, contact data, user behavior data, information about your device and your IP address. More details can be found on the social media tool used in each case. 📅Duration of storage: depends on the social media platforms used ⚖️Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter f GDPR (legitimate interests)

What is social media?

In addition to our website, we are also active on various social media platforms. Data from users can be processed so that we can specifically address users who are interested in us via the social networks. In addition, elements of a social media platform may also be embedded directly into our website. This is the case, for example, if you click on a so-called social button on our website and are forwarded directly to our social media presence. So-called social media or social media refers to websites and apps through which registered members can produce content, exchange content openly or in certain groups and network with other members.

Why do we use social media?

For years, social media platforms have been where people communicate and connect online. With our social media appearances, we can bring our products and services closer to interested parties. The social media elements integrated into our website help you to be able to switch to our social media content quickly and without complications.

The data that is stored and processed as a result of your use of a social media channel is primarily intended to be able to carry out web analyses. The aim of these analyzes is to be able to develop more precise and personal marketing and advertising strategies. Depending on your behavior on a social media platform, the evaluated data can be used to draw appropriate conclusions about your interests and so-called user profiles can be created. It is also possible for the platforms to present you with customized advertisements. In most cases, cookies are set in your browser for this purpose, which store data on your usage behavior.

We generally assume that we remain responsible under data protection law, even if we use the services of a social media platform. However, the European Court of Justice has decided that in certain cases the operator of the social media platform can be jointly responsible with us within the meaning of Art. 26 DSGVO. If this is the case, we will point this out separately and work on the basis of a relevant agreement. The essence of the agreement is then reproduced below for the platform concerned.

Please note that when using the social media platforms or our built-in elements, your data may also be processed outside the European Union, as many social media channels, such as Facebook or Twitter, are American companies. As a result, you may not be able to claim or enforce your rights in relation to your personal data as easily.

Which data are processed?

Exactly which data is stored and processed depends on the respective provider of the social media platform. But usually it is data such as telephone numbers, e-mail addresses, data that you enter in a contact form, user data such as which buttons you click, who you like or follow, when you visited which pages, information about your device and your IP address. Most of this data is stored in cookies. Especially if you have a profile on the visited social media channel and are logged in, data can be linked to your profile.

All data collected via a social media platform is also stored on the providers’ servers. This means that only the providers have access to the data and can give you the right information or make changes.

If you want to know exactly what data is stored and processed by the social media providers and how you can object to data processing, you should carefully read the company’s data protection declaration. Even if you have questions about data storage and data processing or want to assert corresponding rights, we recommend that you contact the provider directly.

Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. For example, the social media platform Facebook stores data until it is no longer needed for its own purposes. Customer data that is compared with your own user data will be deleted within two days. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, such as in the case of accounting, this storage period can also be exceeded.

Right to object

You also have the right and the ability to revoke your consent to the use of cookies or third-party providers such as embedded social media elements at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.

Since cookies can be used with social media tools, we also recommend our general data protection declaration on cookies. To find out exactly what data is stored and processed by you, you should read the data protection declarations of the respective tools.

legal basis

If you have agreed that your data can be processed and stored by integrated social media elements, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, if you have given your consent, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the tools if you have given your consent. Most social media platforms also set cookies on your browser to store data. Therefore we recommend you

Information on special social media platforms – if available – can be found in the following sections.

Facebook Privacy Policy

Facebook Privacy Policy Summary 👥Affected: Visitors to the website 🤝Purpose: Optimization of our service 📓Processed data: Data such as customer data, user behavior data, information about your device and your IP address. More details can be found below in the data protection declaration. 📅Storage period: until the data is no longer useful for Facebook’s purposes ⚖️Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter f GDPR (legitimate interests)

What are Facebook tools?

We use selected Facebook tools on our website. Facebook is a social media network of the company Meta Platforms Inc. or for the European area of ​​the company Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. These tools allow us to offer you and people who are interested in our products and services the best possible offer.

If data is collected and forwarded from you via our embedded Facebook elements or via our Facebook page (fan page), both we and Facebook Ireland Ltd. responsible for. Facebook is solely responsible for the further processing of this data. Our joint commitments were also included in a publicly available agreementhttps://www.facebook.com/legal/controller_addendumanchored. This states, for example, that we must clearly inform you about the use of Facebook tools on our site. Furthermore, we are also responsible for ensuring that the tools are securely integrated into our website in accordance with data protection law. Facebook, on the other hand, is responsible for the data security of Facebook products, for example. If you have any questions about data collection and data processing by Facebook, you can contact the company directly. If you address the question to us, we are obliged to forward it to Facebook.

Below we provide an overview of the various Facebook tools, what data is sent to Facebook and how you can delete this data.

In addition to many other products, Facebook also offers the so-called “Facebook Business Tools”. This is the official name of Facebook. But since the term is hardly known, we decided to just call them Facebook tools. These include, among others:

• Facebook pixel
• social plug-ins (such as the “Like” or “Share” button)
• Facebook login
• Account Kit
• APIs (programming interface)
• SDKs (collection of programming tools)
• Platform Integrations
• plugins
• codes
• specifications
• documentations
• Technologies and Services

Through these tools, Facebook expands its services and has the ability to receive information about user activities outside of Facebook.

Why do we use Facebook tools on our website?

We only want to show our services and products to people who are really interested in them. With the help of advertisements (Facebook ads) we can reach exactly these people. In order to be able to show users appropriate advertising, however, Facebook needs information about people’s wishes and needs. Information about user behavior (and contact details) is made available to the company on our website. As a result, Facebook collects better user data and can show interested people appropriate advertising about our products or services. The tools thus enable tailor-made advertising campaigns on Facebook.

Facebook calls data about your behavior on our website “event data”. These are also used for measurement and analysis services. Facebook can thus create “campaign reports” on our behalf about the effect of our advertising campaigns. Furthermore, through analyzes we get a better insight into how you use our services, website or products. As a result, we use some of these tools to optimize your user experience on our website. For example, you can use the social plug-ins to share content on our site directly on Facebook.

What data is stored by Facebook tools?

By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be sent.

Facebook uses this information to match the data with the data it has from you (if you are a Facebook member). Before customer data is transmitted to Facebook, so-called “hashing” takes place. This means that a data set of any size is transformed into a character string. This is also used to encrypt data.

In addition to the contact data, “event data” is also transmitted. “Event data” means the information that we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally required to do so. “Event data” may also be linked to contact information. This allows Facebook to offer better personalized advertising. After the matching process already mentioned, Facebook deletes the contact data again.

In order to be able to deliver advertisements in an optimized manner, Facebook only uses the event data if it has been combined with other data (which was collected by Facebook in a different way). Facebook also uses this event data for security, protection, development and research purposes. Much of this data is transmitted to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools used and whether you are a Facebook member, a different number of cookies will be created in your browser. In the descriptions of the individual Facebook tools, we go into more detail about individual Facebook cookies. You can also find general information about the use of Facebook cookies athttps://www.facebook.com/policies/cookies.

How long and where is the data stored?

In principle, Facebook stores data until it is no longer required for its own services and Facebook products. Facebook has servers all over the world where its data is stored. However, customer data will be deleted within 48 hours after it has been compared with your own user data.

How can I delete my data or prevent data storage?

In accordance with the General Data Protection Regulation, you have the right to information, correction, transferability and deletion of your data.

The data will only be completely deleted if you completely delete your Facebook account. And this is how deleting your Facebook account works:

1) Click Settings on the right side of Facebook.

2) Then click on “Your Facebook Information” in the left column.

3) Now click “Deactivation and Deletion”.

4) Now select “Delete Account” and then click “Next and Delete Account”

5) Now enter your password, click on “Next” and then on “Delete Account”

The data that Facebook receives via our site is stored, among other things, via cookies (e.g. in the case of social plugins). You can deactivate, delete or manage individual or all cookies in your browser. Depending on which browser you use, this works in different ways. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow it or not.

legal basis

If you have agreed that your data can be processed and stored by integrated Facebook tools, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the tools if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult Facebook’s privacy policy or cookie policy.

Facebook also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Facebook uses so-called standard contractual clauses (= Art. 46 Para. 2 and 3 GDPR) as the basis for data processing by recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Facebook undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the relevant Standard Contractual Clauses here, among others:https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Facebook data processing terms, which correspond to the standard contractual clauses, can be found athttps://www.facebook.com/legal/terms/dataprocessing.

We hope we have given you the most important information about the use and data processing by the Facebook tools. If you want to learn more about how Facebook uses your data, we recommend the data guidelines onhttps://www.facebook.com/about/privacy/update.

Instagram Privacy Policy

Instagram Privacy Policy Summary 👥Affected: Visitors to the website 🤝Purpose: Optimization of our service 📓Processed data: Data such as user behavior data, information about your device and your IP address. More details can be found below in the data protection declaration. 📅Storage period: until Instagram no longer needs the data for its purposes ⚖️Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter f GDPR (legitimate interests)

What is Instagram?

We have integrated Instagram functions on our website. Instagram is a social media platform operated by Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA. Instagram has been a subsidiary of Meta Platforms Inc. since 2012 and is one of the Facebook products. Embedding Instagram content on our website is called embedding. This enables us to show you content such as buttons, photos or videos from Instagram directly on our website. If you call up web pages on our website that have an integrated Instagram function, data will be transmitted to Instagram, stored and processed. Instagram uses the same systems and technologies as Facebook. Your data will thus be processed across all Facebook companies.

In the following we would like to give you a more detailed insight into why Instagram collects data, what data it is and how you can largely control the data processing. Since Instagram is owned by Meta Platforms Inc., we get our information from the Instagram policies on the one hand, but also from the Meta Privacy Policy on the other.

Instagram is one of the most well-known social media networks worldwide. Instagram combines the advantages of a blog with the advantages of audiovisual platforms such as YouTube or Vimeo. You can upload photos and short videos to “Insta” (as many users casually call the platform), edit them with various filters and also share them on other social networks. And if you don’t want to be active yourself, you can just follow other interesting users.

Why do we use Instagram on our website?

Instagram is the social media platform that has really taken off in recent years. And of course we also reacted to this boom. We want you to feel as comfortable as possible on our website. Therefore, a varied preparation of our content is a matter of course for us. The embedded Instagram functions allow us to enrich our content with helpful, funny or exciting content from the Instagram world. Since Instagram is a subsidiary of Facebook, the data collected can also be useful for personalized advertising on Facebook. In this way, our advertisements only get to people who are really interested in our products or services.

Instagram also uses the collected data for measurement and analysis purposes. We get summarized statistics and thus more insight into your wishes and interests. It is important to note that these reports do not personally identify you.

What data is stored by Instagram?

When you come across one of our pages that has Instagram features (such as Instagram images or plugins) built in, your browser automatically connects to Instagram’s servers. Data is sent to Instagram, stored and processed. This is regardless of whether you have an Instagram account or not. This includes information about our website, about your computer, about purchases made, about advertisements that you see and how you use our offer. Furthermore, the date and time of your interaction with Instagram are also saved. If you have an Instagram account or are logged in, Instagram stores significantly more data about you.

Facebook distinguishes between customer data and event data. We assume that this is the case with Instagram as well. Customer data are, for example, name, address, telephone number and IP address. This customer data will only be transmitted to Instagram if it has been “hashed” beforehand. Hashing means converting a record into a string. This allows you to encrypt the contact data. In addition, the “event data” mentioned above are also transmitted. Facebook – and consequently also Instagram – understands “event data” to be data about your user behavior. It can also happen that contact data is combined with event data. The contact data collected will be compared with the data that Instagram already has from you.

The collected data is transmitted to Facebook via small text files (cookies), which are usually set in your browser. Depending on the Instagram functions used and whether you have an Instagram account yourself, different amounts of data are stored.

We assume that data processing works the same on Instagram as on Facebook. That means: if you have an Instagram account orwww.instagram.comvisited, Instagram has set at least one cookie. If this is the case, your browser sends information to Instagram via the cookie as soon as you come into contact with an Instagram function. This data will be deleted or made anonymous again after 90 days at the latest (after comparison). Although we have dealt intensively with Instagram’s data processing, we cannot say exactly what data Instagram collects and stores.

In the following we show you cookies that are set in your browser at least when you click on an Instagram function (such as a button or an Insta image). In our test, we assume that you do not have an Instagram account. Of course, if you are logged in to Instagram, significantly more cookies will be set in your browser.

These cookies were used in our test:

Surname:csrftoken
Value:“”
Purpose of use:This cookie is set with high probability for security reasons to prevent falsification of requests. However, we could not find out more precisely.
Expiry Date:after a year

Surname:middle
Value:“”
Purpose of use:Instagram sets this cookie to optimize its own services and offers on and off Instagram. The cookie defines a unique user ID.
Expiry Date:after the end of the session

Surname:fbsr_112343161124024
Value:not specified
Purpose of use:This cookie stores the log-in request for users of the Instagram app. Expiry date: after the end of the session

Surname:right
Value:ATN
Purpose of use:This is an Instagram cookie that ensures functionality on Instagram.
Expiry Date:after the end of the session

Surname:holidays
Value:“{”194.96.75.33”:1901}:1iEtYv:Y833k2_UjKvXgYe112343161”
Purpose of use:This cookie is used for Instagram marketing purposes.
Expiry Date:after the end of the session

Annotation:We cannot claim completeness here. Which cookies are set in the individual case depends on the embedded functions and your use of Instagram.

How long and where is the data stored?

Instagram shares the information it receives between the Facebook companies with external partners and with people you connect with around the world. Data processing is carried out in compliance with our own data policy. For security reasons, among other things, your data is distributed across the world on Facebook servers. Most of these servers are located in the USA.

How can I delete my data or prevent data storage?

Thanks to the General Data Protection Regulation, you have the right to information, transferability, correction and deletion of your data. You can manage your data in the Instagram settings. If you want to completely erase your data on Instagram, you need to permanently delete your Instagram account.

And this is how the Instagram account deletion works:

First, open the Instagram app. On your profile page, go down and click on “Help Center”. You are now on the company’s website. On the webpage, click “Manage Account” and then click “Delete Your Account”.

If you delete your account entirely, Instagram will delete posts such as your photos and status updates. Information that other people have shared about you is not part of your account and consequently will not be deleted.

As already mentioned above, Instagram stores your data primarily via cookies. You can manage, deactivate or delete these cookies in your browser. Management always works a bit differently depending on your browser. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

You can also basically set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

legal basis

If you have agreed that your data can be processed and stored by integrated social media elements, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

Instagram and Facebook also process data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Facebook uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Facebook to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here:https://germany.representation.ec.europa.eu/index_de.

We have tried to give you the most important information about data processing by Instagram. onhttps://help.instagram.com/519522125107875you can learn more about Instagram’s data policies.

Online Map Services Introduction

Online Map Services Privacy Policy Summary 👥Affected: Visitors to the website 🤝Purpose: Improvement of the user experience 📓Processed data: Which data is processed depends heavily on the services used. It is mostly IP address, location data, search objects and/or technical data. You can find more details on this under the respective tools used. 📅Duration of storage: depends on the tools used ⚖️Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter f GDPR (legitimate interests)

What are online map services?

We also use online map services for our website as an extended service. Google Maps is probably the service you are most familiar with, but there are other providers that specialize in creating digital maps. Such services make it possible to display locations, route maps or other geographical information directly via our website. Thanks to an integrated map service, you no longer have to leave our website, for example to view the route to a location. To ensure that the online map also works on our website, map sections are integrated using HTML code. The services can then display street maps, the earth’s surface, or aerial or satellite imagery. If you use the built-in map offer, data is also transmitted to the tool used and stored there. This data may also include personal data.

Why do we use online map services on our website?

Generally speaking, it is our concern to offer you a pleasant time on our website. And of course your time will only be pleasant if you can easily find your way around our website and find all the information you need quickly and easily. We therefore thought that an online card system could be a significant optimization of our service on the website. Without leaving our website, you can use the map system to easily view route descriptions, locations or points of interest. Of course, it is also super practical that you can see at a glance where our company headquarters are, so that you can find us quickly and safely. As you can see, there are just a lot of advantages and we clearly consider online map services on our website to be part of our customer service.

What data is stored by online map services?

If you open a page on our website that has an online map function installed, personal data may be transmitted to the relevant service and stored there. This is usually your IP address, which can also be used to determine your approximate location. In addition to the IP address, data such as entered search terms and longitude and latitude coordinates are also stored. For example, if you enter an address for route planning, this data will also be saved. The data is not stored by us, but on the servers of the integrated tools. You can think of it like this: You may be on our website, but when you interact with a mapping service, that interaction is actually happening on their website. In order for the service to function properly, At least one cookie is usually set in your browser. For example, Google Maps also uses cookies to record user behavior and thus to optimize its own service and to be able to place personalized advertising. You can find out more about cookies in our “Cookies” section.

How long and where is the data stored?

Every online map service processes different user data. If we have further information, we will inform you about the duration of the data processing below in the corresponding sections on the individual tools. In principle, personal data is only kept for as long as is necessary to provide the service. Google Maps, for example, stores certain data for a specified period of time, but you must delete other data yourself. At Mapbox, for example, the IP address is kept for 30 days and then deleted. You see, each tool stores data for different lengths of time. We therefore recommend that you take a close look at the data protection declarations of the tools used.

The providers also use cookies to save data on your user behavior with the map service. You can find more general information about cookies in our “Cookies” section, but you can also find out which cookies can be used in the data protection texts of the individual providers. In most cases, however, this is only an exemplary list and is not complete.

Right to object

You always have the possibility and also the right to access your personal data and also to object to the use and processing. You can also revoke the consent you have given us at any time. This is usually easiest to do with the cookie consent tool. However, there are other opt-out tools that you can use. You can also manage, delete or deactivate any cookies that are set by the providers used yourself with just a few mouse clicks. However, it may then happen that some functions of the service no longer work as usual. How you manage cookies in your browser also depends on the browser you use. In the “Cookies” section you will also find links to the instructions of the main browsers.

legal basis

If you have agreed that an online map service may be used, the legal basis for the corresponding data processing is this consent. According to Article 6 Paragraph 1 lit.

We also have a legitimate interest in using an online map service to optimize our service on our website. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use an online map service if you have given your consent. We definitely want to have this recorded again at this point.

You will find information on special online map services – if available – in the following sections.

Google Maps Privacy Policy

Google Maps Privacy Policy Summary 👥Affected: Visitors to the website 🤝Purpose: Optimization of our service 📓Processed data: Data such as search terms entered, your IP address and also the latitude and longitude coordinates. More details can be found below in this data protection declaration. 📅Duration of storage: depends on the stored data ⚖️Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter f GDPR (legitimate interests)

What is Google Maps?

We use Google Maps from Google Inc. on our website. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services in Europe. With Google Maps we can show you locations better and thus adapt our service to your needs. By using Google Maps, data is transmitted to Google and stored on the Google servers. Here we want to go into more detail about what Google Maps is, why we use this Google service, what data is stored and how you can prevent this.

Google Maps is an Internet map service from Google. With Google Maps, you can find the exact location of a city, attraction, lodging or business online using a PC, tablet or app. If companies are represented on Google My Business, additional information about the company is displayed in addition to the location. In order to show how to get there, map sections of a location can be integrated into a website using HTML code. Google Maps shows the earth’s surface as a street map or as an aerial or satellite image. Thanks to the Street View images and the high-quality satellite images, very precise representations are possible.

Why do we use Google Maps on our website?

All of our efforts on this site aim to offer you a useful and meaningful time on our website. By integrating Google Maps, we can provide you with the most important information about various locations. You can see at a glance where we have our company headquarters. The route description always shows you the best or fastest way to us. You can get directions for routes by car, public transport, on foot or by bike. For us, providing Google Maps is part of our customer service.

What data is stored by Google Maps?

In order for Google Maps to be able to fully offer its service, the company must collect and store data from you. This includes, among other things, the search terms entered, your IP address and also the latitude and longitude coordinates. If you use the route planner function, the start address entered will also be saved. However, this data storage happens on the Google Maps website. We can only inform you about this, but have no influence. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behavior. Google uses this data primarily to optimize its own services and to provide you with individual, personalized advertising.

The following cookie is set in your browser due to the integration of Google Maps:

Surname:NID
Value:188=h26c1Ktha7fCQTx8rXgLyATyITJ112343161-5
Purpose of use:NID is used by Google to match advertisements to your Google search. With the help of the cookie, Google “remembers” your most frequently entered search queries or your previous interaction with ads. So you always get tailor-made advertisements. The cookie contains a unique ID that Google uses to collect your personal preferences for advertising purposes.
Expiry Date:after 6 months

Annotation:We cannot guarantee the completeness of the stored data. Changes can never be ruled out, especially when using cookies. In order to identify the cookie NID, a separate test page was created, where only Google Maps was integrated.

How long and where is the data stored?

Google servers are located in data centers around the world. However, most of the servers are located in America. For this reason, your data is also increasingly stored in the USA. Here you can read exactly where the Google data centers are located:https://www.google.com/about/datacenters/locations/?hl=de

Google distributes the data on different data carriers. As a result, the data can be called up more quickly and is better protected against any attempts at manipulation. Each data center also has special emergency programs. If, for example, there are problems with the Google hardware or a natural disaster paralyzes the servers, the data will almost certainly remain protected.

Google stores some data for a fixed period of time. For other data, Google only offers the option of manually deleting it. The company also anonymizes information (such as advertising data) in server logs by deleting part of the IP address and cookie information after 9 and 18 months, respectively.

How can I delete my data or prevent data storage?

With the automatic deletion of location and activity data introduced in 2019, information on location determination and web/app activity is stored for either 3 or 18 months – depending on your decision – and then deleted. You can also manually delete this data from the history at any time via the Google account. If you want to completely prevent your location tracking, you need to pause the “Web and app activity” section in the Google account. Click “Data and Personalization” and then click the “Activity Settings” option. Here you can switch the activities on or off.

You can also deactivate, delete or manage individual cookies in your browser. Depending on which browser you use, this always works a little differently. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow it or not.

legal basis

If you have consented to the use of Google Maps, the legal basis for the corresponding data processing is this consent. According to Article 6 Paragraph 1 lit.

We also have a legitimate interest in using Google Maps to optimize our online service. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use Google Maps if you have given your consent.

Google also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

As the basis for data processing by recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer there, Google uses so-called standard contractual clauses (= Art. 46 Para. 2 and 3 DSGVO). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the relevant Standard Contractual Clauses here, among others:https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Google Ads Data Processing Terms, which refer to the Standard Contractual Clauses, can be found athttps://business.safety.google/intl/de/adsprocessorterms/.

If you want to learn more about data processing by Google, we recommend the company’s own privacy policy athttps://policies.google.com/privacy?hl=de.

Explanation of terms used

We always try to make our privacy policy as clear and understandable as possible. However, this is not always easy, especially when it comes to technical and legal issues. It often makes sense to use legal terms (such as personal data) or certain technical terms (such as cookies, IP address). But we don’t want to use them without explanation. Below you will find an alphabetical list of important terms used, which we may not have sufficiently addressed in the previous data protection declaration. If these terms were taken from the GDPR and they are definitions, we will also list the GDPR texts here and add our own explanations if necessary.

consent

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term means:

“Consent”the data subject any voluntary, informed and unequivocal expression of will in the specific case in the form of a declaration or other clear affirmative action with which the data subject indicates that they agree to the processing of their personal data;

Explanation:As a rule, such consent is given on websites via a cookie consent tool. I’m sure you know that. Whenever you visit a website for the first time, you will usually be asked via a banner whether you agree or consent to the data processing. You can usually also make individual settings and thus decide for yourself which data processing you allow and which not. If you do not give your consent, no personal data may be processed. In principle, consent can of course also be given in writing, i.e. not via a tool.

Personal Data

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term means:

“Personal Data” any information relating to an identified or identifiable natural person (hereinafter “data subject”); an identifiable natural person is one who, directly or indirectly, in particular by association with an identifier such as a name, an identification number, location data, an online identifier or one or more special features, expresses the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person can be identified;

Explanation:Personal data is therefore all data that can identify you as a person. This is usually data such as:

• Surname
• address
• E-mail address
• postal address
• phone number
• Date of birth
• Identification numbers such as social security number, tax identification number, ID card number or matriculation number
• Bank data such as account number, credit information, account balances and much more.

According to the European Court of Justice (ECJ), your IP address is also considered personal data. IT experts can use your IP address to determine at least the approximate location of your device and subsequently you as the connection owner. Therefore, storing an IP address also requires a legal basis within the meaning of the GDPR. There are also so-called “special categories” of personal data, which are also particularly worthy of protection. These include:

• racial and ethnic origin
• political opinions
• religious or ideological beliefs
• union membership
• genetic data such as data obtained from blood or saliva samples
• Biometric data (this is information about psychological, physical or behavioral characteristics that can identify a person). Health data
• Data related to sexual orientation or sex life

profiling

Definition according to Article 4 of the GDPR

For the purposes of this Regulation, the term means:

“profiling”any type of automated processing of personal data that consists in using this personal data to evaluate certain personal aspects relating to a natural person, in particular aspects related to work performance, economic situation, health, personal preferences, interests analyze or predict the reliability, conduct, whereabouts or relocation of that individual;

Explanation:Profiling gathers various pieces of information about a person in order to learn more about that person. On the web, profiling is often used for advertising purposes or for credit checks. For example, web and advertising analysis programs collect data about your behavior and your interests on a website. This results in a special user profile that can be used to target advertising to a specific target group.

final word

Congratulations! If you are reading these lines, you have really “fought” your way through our entire privacy policy, or at least scrolled down to here. As you can see from the scope of our data protection declaration, we do not take the protection of your personal data lightly. It is important to us to inform you about the processing of personal data to the best of our knowledge and belief. In doing so, we not only want to tell you which data is processed, but also explain the reasons for using various software programs. As a rule, data protection declarations sound very technical and legal. However, since most of you are not web developers or lawyers, we wanted to take a different approach and explain the facts in simple and clear language. Of course, this is not always possible due to the subject matter. Therefore, the most important terms are explained in more detail at the end of the data protection declaration.
If you have any questions about data protection on our website, please do not hesitate to contact us or the responsible body. We wish you a nice time and hope to welcome you again on our website soon.

All texts are copyrighted.